SELLING YOUR SANTA BARBARA PROPERTY    

 PHASE ONE: DEFINING SUCCESS                                   PHASE TWO: LISTING DETAILS

Outlining Your Objectives                                                    Finalize Documentation and Agreements                            What is Your Motivation to Sell?                                           Complete Property Improvements 

What is Your Timeline to Move?                                           Engage Staging Consultant 

Where are you moving to?                                                   Engage Professional Photographer/Videographer

What is Most Important to You?                                            Engage Media Professional

UNDERSTANDING THE MARKET                                      Define Launch Timeline

Market Dynamics: Macro vs. Micro                                       MARKETING PREPARATIONS

Market Forces: Supply and Demand                                       Property Launch Collateral 

The Numbers: Trends and Metrics                                          Traditional Advertising

Analysis of Active, Pending, and Sold Transactions                 Digital Marketing Plan

Personal Timing and Seasonal Considerations                        Social Media Strategy

YOUR HOME: STRATEGIC PLANNING                               Broker Network Exposure 

Outline Features and Benefits                                                 Open House Strategy

Determine Key Differentiators Based on Active inventory       Direct Mail and Community Approach

Establish Target Market and Buyer Profile                                International Marketing Strategy 

PHASE THREE: INTRODUCING THE PROPERTY                PHASE FOUR: ESCROW PROCESS

Launching the Marketing Plan                                                  Execute the Contracts

Creating the Perception of Value                                               Meet all Deadlines & Contingency Periods

Attracting and Qualifying Potential Buyers                               CLOSING

Showing the Property (Virtually & In-Person)                            Begin Transitioning from Property

Monitor interest, and follow up after showings                         Final Documentation 

Weekly Reports, Updates, and Communication Strategy            Closing and Celebrations

NEGOTIATING STRATEGIES

Procure Written Offers & Qualify & Analyze each offer's Merits

If Multiple Offers have "Back Up" Strategies

Negotiate to Optimize Price and Terms 

      

           We will prepare for you a comparative market analysis (CMA), which looks at comparable homes that have sold nearby to determine the right asking price, and what's the best marketing strategy to get that price. As local real estate experts, we are committed to fast, professional, and courteous personal service to help you understand and feel comfortable throughout the process. We specialize in the southern Santa Barbara real estate market and will sell your home for the best terms, conditions, and price.   

          If you're thinking of moving within Santa Barbara we can help you find your new home and assist you with how best to navigate this process if you need to sell before buying.  If you're moving outside of Santa Barbara we can recommend a reputable real estate professional to make your move as simple and easy as possible.

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BUYING A SANTA BARBARA HOME

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     We're ready to guide you through the home buying process. We know this market. We will find you the right home at the best price.  We network extensively with our peers and other professionals to stay on top of forthcoming new listings. Here are the four phases for buying your new home.

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PHASE ONE:  OUTLINING YOUR OBJECTIVES                           PHASE TWO: FINDING YOUR HOME

What is your motivation to buy?                                              Browse and Review Online Listings with your Realtor

What Price Range are you considering?                                   Review how online websites work with your Realtor

What is Your Timeline to Move?                                               Notification of new properties For Sale

What are your ideal features and "non-negotiables?"                Virtual Open Houses

What are you looking for in a neighborhood?                          Select the ideal location and home

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PLANNING AND PREPARATION                                                  OFFERS AND NEGOTIATION STRATEGIES

Discuss objectives and Process with your Realtor                      Learn about the Purchase Contract

Select Lender and begin the Loan Approval process                 Discuss Multiple Offer Strategies

Obtain Loan Approval Letter (Pre-Approved)                             Negotiate to optimize price and terms

Research neighborhoods of interest with your Realtor

Analysis of Active, Pending, and Sold Transactions

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PHASE THREE:   THE ESCROW PROCESS                                     PHASE FOUR: CLOSING

Notify Escrow of Acceptance & Send Contract                           Review Closing Statement

Wire initial deposit to escrow per terms of Contract                   Sign Loan Documents

Notify Lender to begin Loan Process and Order Appraisal          Arrange wiring of Funds to Escrow

Contact Homeowner's Insurance Agent                                      Transfer Utilities to New Address

Provide Escrow/Title Comp[any with vesting (title) information   Closing, key delivery and Celebration!

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INSPECTIONS AND DISCLOSURES

Schedule all desired home inspections, including Termite Report

Review All Disclosures and Reports

Approve or negotiate repairs based on Inspection Reports

Review and Approve all seller and state-required Disclosures

Review and Approve Preliminary Title Report

Meet deadlines and remove Contractual contingencies

Schedule final "Walk Thru" prior to Close of Escrow

        

 EXCELLENT SERVICE,  SUPERIOR RESULTS,  REMARKABLE REAL ESTATE.   

   KIRSTEN WOLFE         MARK LOMAS

   HomesOfSantaBarbara@gmail.com

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EXPERIENCE YOU CAN COUNT ON!

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