SANTA BARBARA HOMES & ESTATES
SERVICES
SELLING YOUR SANTA BARBARA PROPERTY
PHASE ONE: DEFINING SUCCESS PHASE TWO: LISTING DETAILS
Outlining Your Objectives Finalize Documentation and Agreements What is Your Motivation to Sell? Complete Property Improvements
What is Your Timeline to Move? Engage Staging Consultant
Where are you moving to? Engage Professional Photographer/Videographer
What is Most Important to You? Engage Media Professional
UNDERSTANDING THE MARKET Define Launch Timeline
Market Dynamics: Macro vs. Micro MARKETING PREPARATIONS
Market Forces: Supply and Demand Property Launch Collateral
The Numbers: Trends and Metrics Traditional Advertising
Analysis of Active, Pending, and Sold Transactions Digital Marketing Plan
Personal Timing and Seasonal Considerations Social Media Strategy
YOUR HOME: STRATEGIC PLANNING Broker Network Exposure
Outline Features and Benefits Open House Strategy
Determine Key Differentiators Based on Active inventory Direct Mail and Community Approach
Establish Target Market and Buyer Profile International Marketing Strategy
PHASE THREE: INTRODUCING THE PROPERTY PHASE FOUR: ESCROW PROCESS
Launching the Marketing Plan Execute the Contracts
Creating the Perception of Value Meet all Deadlines & Contingency Periods
Attracting and Qualifying Potential Buyers CLOSING
Showing the Property (Virtually & In-Person) Begin Transitioning from Property
Monitor interest, and follow up after showings Final Documentation
Weekly Reports, Updates, and Communication Strategy Closing and Celebrations
NEGOTIATING STRATEGIES
Procure Written Offers & Qualify & Analyze each offer's Merits
If Multiple Offers have "Back Up" Strategies
Negotiate to Optimize Price and Terms
We will prepare for you a comparative market analysis (CMA), which looks at comparable homes that have sold nearby to determine the right asking price, and what's the best marketing strategy to get that price. As local real estate experts, we are committed to fast, professional, and courteous personal service to help you understand and feel comfortable throughout the process. We specialize in the southern Santa Barbara real estate market and will sell your home for the best terms, conditions, and price.
If you're thinking of moving within Santa Barbara we can help you find your new home and assist you with how best to navigate this process if you need to sell before buying. If you're moving outside of Santa Barbara we can recommend a reputable real estate professional to make your move as simple and easy as possible.
BUYING A SANTA BARBARA HOME
We're ready to guide you through the home buying process. We know this market. We will find you the right home at the best price. We network extensively with our peers and other professionals to stay on top of forthcoming new listings. Here are the four phases for buying your new home.
PHASE ONE: OUTLINING YOUR OBJECTIVES PHASE TWO: FINDING YOUR HOME
What is your motivation to buy? Browse and Review Online Listings with your Realtor
What Price Range are you considering? Review how online websites work with your Realtor
What is Your Timeline to Move? Notification of new properties For Sale
What are your ideal features and "non-negotiables?" Virtual Open Houses
What are you looking for in a neighborhood? Select the ideal location and home
PLANNING AND PREPARATION OFFERS AND NEGOTIATION STRATEGIES
Discuss objectives and Process with your Realtor Learn about the Purchase Contract
Select Lender and begin the Loan Approval process Discuss Multiple Offer Strategies
Obtain Loan Approval Letter (Pre-Approved) Negotiate to optimize price and terms
Research neighborhoods of interest with your Realtor
Analysis of Active, Pending, and Sold Transactions
PHASE THREE: THE ESCROW PROCESS PHASE FOUR: CLOSING
Notify Escrow of Acceptance & Send Contract Review Closing Statement
Wire initial deposit to escrow per terms of Contract Sign Loan Documents
Notify Lender to begin Loan Process and Order Appraisal Arrange wiring of Funds to Escrow
Contact Homeowner's Insurance Agent Transfer Utilities to New Address
Provide Escrow/Title Comp[any with vesting (title) information Closing, key delivery and Celebration!
INSPECTIONS AND DISCLOSURES
Schedule all desired home inspections, including Termite Report
Review All Disclosures and Reports
Approve or negotiate repairs based on Inspection Reports
Review and Approve all seller and state-required Disclosures
Review and Approve Preliminary Title Report
Meet deadlines and remove Contractual contingencies
Schedule final "Walk Thru" prior to Close of Escrow
EXCELLENT SERVICE, SUPERIOR RESULTS, REMARKABLE REAL ESTATE.
KIRSTEN WOLFE MARK LOMAS
EXPERIENCE YOU CAN COUNT ON!